Broadcasters
National or local broadcasters of linear and on-demand TV unifying metadata for EPG/UI, content management, scheduling, marketing, ad insertion and research platforms.
Customers
High quality data powering discovery and measurement
Our customers are leading providers of audience measurement and live, on-demand or linear content delivery. They all require aggregated, cleansed and harmonised descriptive metadata to support audience analytics, content investment or monetisation.
Who we serve
Five kinds of media organisation
Audience measurement JICs
Firms consolidating metadata from member companies, integrating with census data, media consumption and schedule providers to measure consumer viewing behaviour.
Streaming
Global or regional video-on-demand services using metadata to organise and categorise content records for search, recommendation, discovery and consumption.
Operators
Pay TV providers delivering scheduled, live and on-demand content requiring high-quality metadata for EPG/UI, voice search, discovery, recommendations and ad insertion.
Production companies
Companies producing and licensing video assets, unifying and cleansing metadata into a master repository that surfaces relevant licensable assets.
Case studies
Our solution, in practice
BARB
Atlas's automated processes combined with editorial capabilities streamline definition of consistent genre classifications and unique content identifiers for linear and on-demand content within BARB's metadata supply chain.
Read the case study ITVAtlas, complemented by our Audit service, helped ITV transform and consolidate data into a single metadata repository, improving operational efficiency and data quality.
Read the case study Radio TimesAggregate data from BBC, ITV, Channel 4, UKTV and IMDb. Manage end-to-end linear and SVOD metadata process flow, including deeplinks and data cleansing, to improve breadth and depth of programme data on radiotimes.com.
Read the case studyTrusted by
Brands working with MetaBroadcast
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