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News

MCP – Grounding Your LLM

Have you tried working with an LLM to improve your metadata? Has it become obvious that a lot of the responses are simply incorrect. When…

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Metadata is the New Strategic Currency in Media Monetisation

In the three years since I joined MetaBroadcast, metadata has moved from being a behind-the-scenes technical asset to a central driver of growth for content…

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TAM Ireland awards programme data harmonisation contract to MetaBroadcast and Nielsen’s Gracenote

Collaboration will result in improved data quality and understanding of genre-level TV viewing

London, 09 July 2025 – MetaBroadcast, the UK’s leading metadata management specialist,…

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MetaBroadcast and IMDb Launch Groundbreaking Metadata Quality Audits to Boost Content Discovery and Monetization

London, UK – 07 May 2025 – MetaBroadcast, the leading metadata management provider for content aggregators and audience measurement firms, has joined forces with IMDb,…

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Blogs

MCP – Grounding Your LLM

Have you tried working with an LLM to improve your metadata? Has it become obvious that a lot of the responses are simply incorrect. When…

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APIs: The Hidden Foundation of Modern Audience Measurement

Picture this: It’s Sunday night, and millions of viewers are simultaneously watching the season finale of a hit drama on traditional TV, catching up via…

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Get a Clearer Picture of Your Audience with Clean Data

The way people watch content has changed dramatically. Today’s consumers don’t just “cord-cut”—they platform-hop with the fluidity of a Netflix algorithm. One moment they’re binge-watching…

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Metadata is the New Strategic Currency in Media Monetisation

In the three years since I joined MetaBroadcast, metadata has moved from being a behind-the-scenes technical asset to a central driver of growth for content…

Read more

Collateral